Purple Rose’s ‘Lit’ is some emotionally-in-touch, poppy rap music. Shay Raviv, the Tel Aviv-based artist and producer behind Purple Rose, has a lot to offer. He describes this project as, “a combination of Hip Hop/R&B and dark ambient production.” Clearly, Drake has had a big influence on this track, but the personal elements often labelled “emo” have been played up. The warbled melodic sections of the beat sit nicely over the diverse, untethered percussive level. All in all, this is really well-done. You’ll probably be hearing more from Purple Rose soon. Check out ‘Lit’ below!
Noah Zucker // IG – @zucker.n // Twitter – @zuckern13